Select Product Category
Product Title Optimizer
Characters
0
Limit: 200
Words
0
Recommended: 5-10
Bytes
0
UTF-8 bytes
Bullet Points Optimizer
Total Bullet Points
0
Maximum: 5
Avg Characters
0
Recommended: 100-200
Amazon Character Limits by Category
Title Limits
- General Categories: 200 characters
- Beauty: 200 characters
- Clothing: 200 characters
- Electronics: 200 characters
- Home & Kitchen: 200 characters
- Sports: 200 characters
- Toys & Games: 200 characters
- Automotive: 200 characters
Bullet Point Limits
- Maximum Points: 5 bullet points
- Character Limit: 1000 characters per point
- Recommended Length: 100-200 characters
- Format: Start with capital letter
- Punctuation: No periods at the end
- Special Chars: Limited HTML allowed
Amazon Listing Optimization Guide
Title Best Practices
- • Brand Name First: Start with your brand
- • Key Features: Include 2-3 main features
- • Size/Color: Specify variations if applicable
- • Material: Mention key materials
- • Target Audience: Include who it's for
- • No ALL CAPS: Use proper capitalization
- • No Promotional Text: Avoid "Free Shipping"
Bullet Point Best Practices
- • Lead with Benefit: Start with customer benefit
- • Feature-Advantage-Benefit: Explain the value
- • Use Numbers: "5-year warranty" vs "long warranty"
- • No HTML: Limited formatting allowed
- • Unique Selling Points: Differentiate from competitors
- • Solve Problems: Address customer pain points
- • Be Specific: Use exact measurements & specs
Restricted Words & Phrases
Prohibited Terms:
- • "Best", "Top", "Premium", "Professional"
- • "Guaranteed", "Warranty" (unless verifiable)
- • "Free", "Sale", "Discount" (in title)
- • "Amazon's Choice", "#1 Seller"
- • Medical claims, disease names
Avoid These:
- • ALL CAPS (except acronyms)
- • Excessive punctuation !!!
- • Symbols: @, #, $, %, ^, &, *
- • External links or URLs
- • Contact information